My Submission 💙
https://x.com/coolhat1156451/status/2103431068452081996?s=46Notes: 178 views, and the reach came from the writing around it.
178 views, against 84, 48, 9 and 1 on the others. For an advert that is not a footnote - a piece nobody sees is not doing the job. It is also the shortest at 19.0 seconds, 1080x1920, clean kinetic type building one line at a time to a final card carrying ZAOstock, Saturday October 3, Ellsworth Maine and FREE in an orange pill. And it is the only entry that spells the festival the way the festival spells it.
The facts only arrive at the end, and the brief asks for them throughout. The rule is that the facts go on the piece because a repost strips the caption, and the brief adds that it has to work in the three seconds someone looks before scrolling. Someone who scrolls at three seconds sees ONE STREET and no festival, no date, no FREE. A small persistent line along the bottom, running under the type the whole way, would have kept everything the ending does and lost nothing.
There is no audio track at all. Confirmed with ffprobe: video stream only. That is defensible for a feed where most people watch muted, and the piece works silent. It is worth knowing it was a decision rather than an export setting, because sound is a channel the brief did not forbid.